What is it: the issue you know about and you avoid to solve out?

by Stefan Alijevikj on 29th August, 2014 at 8:11 AM CEST

In her splendid TEDx video, Margaret Heffernan explains the dangers of “willful blindness”. This concept depicts the counter-intuitive idea that you are responsible “if you could have known, and should have known, something that instead you strove not to see.” And this avoidance to really see things is integrated in our daily lives (small scales), moreover it is dangerously integrated in global issues and challenges (epci scales).

We go through during our days, consuming usually the information that we are fond of. We really like to hear something that would make us feel more joyful or that would feed our ego. However, many things in our surroundings that we still see, we strive to store them somewhere in our sub-consciousness.

And what do we store in our sub-consciousness? Is it the beggar on the street you pass by or someone else from marginalized group in your local community? Is it a family conflict you wear in your sub-thoughts, that no one at home is willing to discuss or to approach and talk about it? Is it the polluting factory in your city area for which no residents care to voice against? Willful blindness can come in all forms and can be the halt to solving out a diverse set of problems in our societies.

As she conducts research in the US and Europe, Margaret concludes that "85% of people know there is a problem, but they won't say anything." 85% that is truly a lot of silence. Therefor, check out Margaret Heffernan’s speech and think about: what are the problems and issues in your environment which you are (sub)consciously avoiding to face? Are you silent about something?

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